A conceptual branding transformation for MillerKnoll's Antenna Workspaces design department. Rebranding for Antenna Workspaces began with developing a 3D logo, a mark that breathes a fresher set of identity values into its current brand system while also echoing it. Constructing the identity through a spare palette and typography, brand expressions are formed through digital animations and analog craft that resonate with the simplicity of the developed forms.